Life Insurance Social Media Posts
If you don t want insurance companies raising your rates based on social media posts there are steps you can take.
Life insurance social media posts - Read the insurance website bible if you haven t read the insurance website marketing bible yet you re missing out. Social media marketing for insurance companies is a great way to reach life insurance customers. Our agency uses social media to drive engagement and stay top of mind with our potential customers.
New york s department of financial services nyfs has released new guidelines that will allow life insurance companies to use data from customers social media posts to determine their premiums. Bianca posts a message about the importance and practicality of having life insurance. Especially with social media.
As forbes puts it it s also important to note that social media posts can be deeply misleading even to a deep learning algorithm assigned to seek out process and judge the value of photos that customers post online. Currently there are no laws preventing insurance companies from examining your social media profile which means you need to take steps to protect yourself. Keep in mind the best social media posts for insurance agents will be local involvement issues pictures of your agency events celebrations costumes local events etc.
Times have changed for insurance agents when it comes to marketing and social media is a big part of the new picture. I hope you enjoy these free life insurance social media marketing posts. After you post these to your facebook you can consider boosting the post to reach more customers.
A kind of food for thought that also serves as a subtle marketing message. While it s not necessarily a new business driver it s a must have aspect of marketing that helps maintain relationships with your policyholders and ensures long term customer value. We see great response to these types of posts with many people sharing and tagging.
Limra study reveals how financial brands can help advisors with social media. Over 9 in 10 life insurance companies have adopted social business. We see good results using posts with statistics and facts about how many americans have life insurance or how much the average life insurance policy costs.
Social media marketing for insurance can help your agency collect leads foster consumer trust and engage with the right audience. Insurance agency shouldn t be time consuming. Another likely hold up to widespread social media use in insurance underwriting is the general nuance of social media.
Don t let social media raise your life insurance rates. The rise of social recruitment early adoption and other insights from limra s 2015 social media conference. It s a free book about online insurance marketing for insurance agents and there s an entire chapter devoted to social media facebook.
7 social media tips for insurance pros.